Developer of Atrium office building purchases downtown “Roth Site” property

Two additional residential towers could join this changing north downtown skyline with the sale of the Roth Site property on Pandora Avenue between Douglas and Blanshard streets. © Copyright by Skyscraper Source Media.

One week after Vancouver-based developer Dave Chard purchased the Emaar property on Yates Street, Victoria-based Jawl Properties, developer of downtown’s Atrium office building, has taken ownership of the Roth Site in the 700-block of Pandora Avenue.

The land’s previous owner, Richmond-based Townline (developer of the Hudson’s Bay Department Store site at Douglas and Fisgard streets), had envisioned a two-tower residential complex, dubbed Centro, on the Pandora lot situated just a stones throw from Victoria City Hall.  Due to the economic downturn of 2008 the land was never developed and eventually put up for sale.

Prior to the downturn an active re-zoning was under way for two residential towers of 19- and 14-storeys with a commercial base.  It is unclear, however, if approval for the two towers was granted although the City’s Advisory Design Panel was in support of the project.  The only use for the property in recent memory prior to and since the rezoning proposal has been surface parking. VV

To discuss the Roth Site and the sale of the land to Jawl Properties, follow the Centro discussion on the VibrantVictoria forum.

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Responses to this Headline or Article

The five most recent replies to's discussion forum's [Downtown Victoria] Centro condos | 54.4m | 19- & 14-storeys | Canceled thread, the most relevant thread to the above headline or article:


Mar 30, 2010 at 9:48 pm

Isn't Hudson Mews and Hudson Place the same building?

Mike K.

Mar 30, 2010 at 10:50 pm

According to the banner at the site, Hudson Place appears to be the parcel north of Hudson Mews.


Mar 31, 2010 at 6:25 pm

Quote: Did Townline ever sell this property?

If not, perhaps they can develop it as "Hudson Annex". ;)

No, its still for sale

Rob Randall

Mar 31, 2010 at 11:58 pm

I think this property is a tough sell as long as the Douglas St. frontage is off limits. I'm really getting tired of looking at that old CIBC branch.

Mike K.

Oct 25, 2011 at 8:03 am

The discussion on the sale of the Centro property (Roth Site) to Jawl Developments for the purpose of a major downtown development has been moved to this thread. :)

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