Rogers' Chocolates interior expansion
#21
Posted 04 January 2008 - 07:47 PM
The only problem with the "wait and see what they come up with" as far as expansion is concerned is, what if it isn't respectful of the original design? Then what? Does council find a way somehow to force them to a redesign? How many developments have gone down that road and the end product became the bland, cheap and uninspiring? Of course that process is all theoretical - who knows what the city could pull out of their hat to "encourage" its preservation.
I just think it's best to stick to the "keep it simple" philosophy by not messing with it and opening another store somewhere else. Not that I think anyone should be able to force them to keep things the same. I just hope Rogers has a change of heart.
#22
Posted 04 January 2008 - 07:52 PM
Ever.
The end.
#23
Posted 04 January 2008 - 07:53 PM
If the customers won't know the difference I don't think I understand why they would lose their heritage status, but if they will why not open next door instead? I think everyone's right, this is one building Victoria should keep the way it is.
#24
Posted 04 January 2008 - 08:06 PM
The plans, which will see the size of the store's interior increase to 1,600 square feet from 950 square feet by removing a wall to expand into the store's rear area, had been set to begin yesterday.
I wouldn't be able to renovate a doghouse to save my own life, but I have to think they could move the rear wall and counter back pretty much intact, and then nicely bridge the space in between the two old sections with consistent materials. Is that their intention? I have no idea. And I realize it wouldn't be the old store anymore, no matter how well they did it.
Question: would such a "sensitive" modification be unprecedented in Victoria?
By the way, I got the picture above from www.governmentstreet.ca. Did we all know about that site? I didn't. Interesting slogan: "The Ultimate Urban Experience." I like the refreshing emphasis on "urban," even if it's going a fair bit overboard to claim it's "the ultimate."
I like it but some of the copy is a bit awkward. It reads like a first draft in a few places. And the site as a whole seems unfinished in more than a few places.
#25
Posted 04 January 2008 - 08:16 PM
I agree that it might be done right and certainly as you so casually is it unprecedented in Victoria. Well no of course not. I mean no one is concerned (really) with what is going on in the old Imperial Bank building with the new pub because it has already been ruined.
But I don't know... are there any other stores in Victoria that are in the original layout with the same owners or is this the last one?
#26
Posted 04 January 2008 - 08:20 PM
I was thinking of the Empress Hotel and St. Ann's Academy when I asked that. If indeed successful and satisfying modifications have been done in the recent past in other buildings, then maybe we don't need to worry about being sticklers for 100% historical preservation in this instance?
Or maybe people are pissed off about the modifications that have been performed in other buildings and I'm just putting my foot in my mouth.
#27
Posted 04 January 2008 - 09:31 PM
People are posting/saying,"why don't they move next door," but it's not clear that there's space available next door. But if B&B can put a semi-permanent (for all intents and purposes permanent) structure on the sidewalk, ...why not Rogers?
#28
Posted 04 January 2008 - 09:54 PM
#29
Posted 04 January 2008 - 10:07 PM
#30
Posted 04 January 2008 - 10:44 PM
#31
Posted 04 January 2008 - 11:04 PM
#32
Posted 04 January 2008 - 11:23 PM
But I'm not sure an outdoor annex would be a solution or if it would actually solve the summer crush.
It doesn't seem like a big deal since this reno could be easily reversible in the future simply by moving the rear wall back to its present location. From what the article said, it seemed like nothing was changing, just made larger. The only difference will be the proportions and the addition of new material.
-City of Victoria website, 2009
#33
Posted 04 January 2008 - 11:58 PM
#34
Posted 05 January 2008 - 10:19 AM
Whether enough or not I don't know.
#35
Posted 05 January 2008 - 10:29 AM
It doesn't have to be next door. It could be anywhere within the tourist area. Opening another location would be the simplest and cheapest solution.People are posting/saying,"why don't they move next door," but it's not clear that there's space available next door. But if B&B can put a semi-permanent (for all intents and purposes permanent) structure on the sidewalk, ...why not Rogers?
#36
Posted 05 January 2008 - 10:37 AM
It doesn't have to be next door. It could be anywhere within the tourist area. Opening another location would be the simplest and cheapest solution.
That is an option, and I'm not inside their heads either, but maybe they feel that opening another store downtown would dilute their brand, whereas enlarging the existing space would concentrate it?
Opening many outlets hasn't diluted Starbucks' brand -- in fact, it has intensified it. But it's a different product, it's global, etc. A Swatch store can open many outlets -- the interchangeability of swatches and coffee makes it possible to put outlets everywhere.
Does that work for handmade products, though? Rogers might be less hand-made than Chocolatier Victoria, but that is part of its image/ brand, isn't it?
Businesses that have outlets celebrate the factory-made or assembly line or machine-like aspects of their products (even Lululemon, which just hired away another Starbucks exec, does this: yoga as "yoke," as universal discipline that can be practiced anywhere anytime, and Lululemon makes the "uniforms" for it).
Handcrafted products might suffer with outlets.
Murchies didn't properly make that leap from "handicraft" store, art of steeping tea, etc. etc. to "outlet" (as Starbucks did).
Sorry, just thinking off the top of my head here. But Rogers is in a not so easy position, imo.
#37
Posted 05 January 2008 - 11:49 AM
Regarding the glass addition, I am not sure if that would work for a retail outlet - I can see it being a great seating area, if that is what they are looking for though, but for selling product, I can't imagine how that would go.
As far as businesses paying to spill out onto the sidewalk, I hope that if they are charged it is affordable to them! IMO that should be encouraged in every way possible. Look at Chinatown, how lively and vital it feels! The streets are awesome when there is a transition between the indoor and outdoor space, it makes everything more... vibrant!
#38
Posted 05 January 2008 - 12:04 PM
I'd also love to see such vendors in beacon hill park, sometimes I get so hungry and thirsty there. The park its self could have a couple little stalls with proffits going towards the park. It's so wierd seeing a major city park without ANY services inside, but I guess if people could buy basic sustenance in the park it would become a corporate police state in a weekend. Actually, fixing up the checker house into a cool little park-run cafe with bathrooms and such would be so awesome.
#39
Posted 05 January 2008 - 12:10 PM
#40
Posted 05 January 2008 - 12:27 PM
uww.tripadvisor.sol (2108 c.e. edition):
...and don't miss the Rogers' Chocolates store on Government St. near the View St. Transit-Pod stop. For nearly 200 years this outlet has been lovingly cared for and the rear-most portion of the store (designed by former Victoria Mayor/architect/MP Alan Lowe) has recently been designated as a National Historic Site, making a handsome complement to the original front area. These handmade chocolates have been a favourite as far away as the reception dock at the Jupiter Space Station for over ten years.
-City of Victoria website, 2009
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