New Brew From Phillips
#21
Posted 16 March 2007 - 08:07 AM
#22
Posted 16 March 2007 - 08:24 AM
#23
Posted 20 March 2007 - 09:08 AM
#24
Posted 21 July 2007 - 05:27 AM
Hopefully the same brew will survive in another incarnation. How about NATI Ale? (Not a trademark infringement). I guess that's not catchy enough. "Substantial likelihood of customer confusion" -- that's baloney. How would I confuse a red truck with a blue truck?
Oh, our litigious society.
#25
Posted 20 January 2008 - 08:07 PM
Matt Phillips has perfected Ale as far as I am concerned. I wish he'd take this national and/or license it in the states to some big brewer and make a fortune because this is the top, top shelf.
There is no longer a need to experiment. Right here in Victoria, beer has been optimized. I'm amazed and grateful to live here.
#26
Posted 20 January 2008 - 08:33 PM
#27
Posted 20 January 2008 - 09:39 PM
I have mentioned this elsewhere, but just to emphasize this... the former Blue Truck Ale, now named Blue Buck Ale is literally a "perfect" ale. The taste has developed over the history of this beer and at this point the recipe is stabilized and it's great.
Matt Phillips has perfected Ale as far as I am concerned. I wish he'd take this national and/or license it in the states to some big brewer and make a fortune because this is the top, top shelf.
There is no longer a need to experiment. Right here in Victoria, beer has been optimized. I'm amazed and grateful to live here.
Great. Now that it's "perfected"--we get this:
Arizona Republic
A global shortage of hops, combined with a run-up in barley prices, is sending a chill through Arizona's craft-beer industry.
The hops shortage threatens to boost prices, cut into profits and close down brewpubs. It could change the taste and consistency of treasured local ales.
Globe and Mail
Swans Extra India Pale Ale will be history today.A victim of the international hops shortage, Swans brewmaster Andrew Tessier isn't planning to make any more of the award-winning beer. The bitter ale simply demands too many of the precious pellets he's hoarding in his brewery freezer.
Vancouver Province
The new hops will require altering her recipes.
"We're going to make the changes in very minute amounts at the beginning," she said.
-City of Victoria website, 2009
#28
Posted 20 January 2008 - 10:06 PM
#29
Posted 21 January 2008 - 04:25 PM
#30
Posted 26 January 2008 - 04:43 PM
Know it all.
Citified.ca is Victoria's most comprehensive research resource for new-build homes and commercial spaces.
#31
Posted 05 February 2008 - 07:42 AM
THis company just gets better and better.
#32
Posted 05 February 2008 - 09:40 AM
People like Mr. Phillips can start the ball rolling and generate demand because if he does it and his beer is better, competitors will follow to try and compete. I just hope the hops shortage does not affect the recipe for Blue Buck Ale.
Saanich News Article: BC Hops
#33
Posted 05 February 2008 - 09:46 AM
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