Just my opinion, and not really based on data, but I don't think it is a question of swaying borderline TV voters to change their mind. I think it is about inspiring a bunch of people who haven't been participating in local elections to show up and vote.
Agreed. TV voters are not changing their minds.
People forget that the Mayor has 12 full-time PR staff, a chief of strategy and access to the organization of the Green and NDP parties. TV has an entire department at UVIC and the other half of Green/NDP machine. As Stephen saw, these groups were organized ahead of time and fully prepared for yesterday's town hall as I predicted. You can't do anything ad hoc and expect the outcome to be what you want.
To my earlier point it is likely why Adam Stirling isn't in a rush to get Helps on his show. If it happens she will be well prepared, the phone board will be stacked with her supporters, and Adam will be playing defense the entire time.