United Talent Agency has landed a major new client in Oliver Anthony, the singer-songwriter behind the polarizing breakout country single “Rich Men North of Richmond,” which topped numerous charts after debuting on his YouTube channel in August. The first artist in history to debut at No. 1 on the Billboard charts without previously having a song on the charts, his deal is for exclusive worldwide representation in all areas.
Stated UTA Co-Head of Nashville Jeffrey Hasson and Music Agent Curt Motley on the signing, “We’re honored to represent such an authentic artist, and excited to put together a global strategy to bring Oliver Anthony and his music to the people.”
He announced last week he had hired a division of United Talent Agency in Nashville to help plan a nationwide and international tour in 2024. In an Instagram post announcing the news and clarifying he had not signed any sort of "major industry deal," he said he felt a responsibility with the strong response to his music to make the most of his "wonderful opportunity" and not shy away from the spotlight.
Edited by Victoria Watcher, 02 October 2023 - 01:32 AM.