Bass Pro is a "big box" store like any other. You might get some staff with good knowledge, but that's incidental and not by design. Would you really go into Best Buy and expect information and advice that you could not have gotten yourself (and of better quality) from Googling a bit? Likewise Bass Pro isn't an Outdoor Experts shop, it's an Outdoors Products Warehouse.
This is how brick and mortar can differentiate itself from Online Warehouse shopping, but generally doesn't except in the case of actual local Expert shops (be they actual Mom & Pop, or just focused).