Certainly I will be very interested to see how their product selection stacks up against the several Target stores I've patronized in the US.
I remember the first time I shopped at the Super Target location in Omaha my first thought was "holy s**t" if anyone from the Third World saw the staggering array of foodstuff/choices there would be an immediate revolution along the lines of "why do these people have so much and why do we have so little?!" The aisles were wider than two men standing together with their arms outstretched and seemed to stretch into infinity. And that was just the bread aisle. There was enough food in there to feed an army. Not to mention the non-food options. Zellers? Not even in the same galaxy by comparison. I will also be keenly interested to see if the level of Customer Service - something woefully lacking in many Victoria businesses - is in evidence. I suspect the staff training in this area will be intense.
Like Walmart did when they first arrived in Canada, Target will stack the stores with staff and offer discounted pricing. The goal is to change consumer behaviour and get people to start choosing Target first. That will last for 3-6 months and gradually the staff level will decline and prices will increase.
What will be interesting though is how Walmart reacts. Walmart didn't have a competitor capable of matching them when they arrived but Target does. My opinion is that a price and service war between Walmart and Target will be really bad for everyone else. Sears and the Bay are likely the two stores who will see the biggest impact but so will a lot of local retailers who thought that they held on during the inital Walmart invasion.