Have a look at the "about" page...it provides context for the name, it's rather fitting IMHO
http://victoriapubli...bout/our-story/
In 1860, The Hudson Bay’s Company announced they would provide Victoria with land to create a public market, but this never came to fruition. The next year, private citizens took saw this entrepreneurial opportunity and formed the Victoria Public Market Company. The public protested this as profits would go to private speculators, but the building of the small 12-stall market proceeded anyways in July 1861 on the corner of Broad and Fort Street. Unfortunately, the company declared bankruptcy after only two months and the space was converted to a dance house. Partially attributing to this failure was the difficulty for farmers to bring goods into town on the terrible roads. The public still wanted a market, even though they hadn’t fully supported it at the time.