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Tourism - How Victoria Markets Itself


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#101 aastra

aastra
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Posted 23 April 2019 - 08:06 PM

A year ago I was griping about Port Renfrew wilderness making the cover of Victoria's main tourism publication. This year they're getting warmer: Goldstream wilderness is on the cover. Can evasiveness really be an effective marketing strategy? Can you really promote something by never showing it off?

 

(For those who don't know what I'm talking about, you can review some of my past gripes on this topic here and here and here.)


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