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NewCouncil's website is gone but I'll paste their "vision" below. It's quite generic, don't you think?
Restore Trust
- Truly consult YOU when your neighbourhood is impacted
- Community comes FIRST. No more favoured status for lobbyists and activists
- No more wasting YOUR tax dollars on ego projects
- TEAR DOWN barriers to information and increase transparency
Fiscal ResponsibilityA Safe & Clean Environment
- No more using YOUR home as Victoria’s ATM. No more tax increases greater than inflation
- Full and accurate project costs must be determined BEFORE a shovel goes in the ground
- Say goodbye to FRIVOLOUS pet-project spending
- Seek cost SAVINGS with other municipalities
Improve Transportation Options
- Direct police to focus on increasing SAFETY downtown
- Reduce litter, cut down on hazards and CLEAN up our sidewalks and parks
Solutions For Housing
- Make bike lanes SAFER for everybody
- No expansion of bike lanes until actual CONSULTATION
- REDUCE barriers for those with mobility needs
- HELP downtown business by halting the war on parking
- Work with the province to get more affordable housing
- Ensure neighbours and neighbourhoods have an ACTUAL say in housing
- Benefits of a building boom must be SHARED with Victorians
- Find SOLUTIONS for much-needed supportive housing
They had a Moving Forward document that was a lot more specific re next steps, I recall. But they didn't get their info out there enough. And they overestimated voters' ability to do research, as proven by Helps' victory despite the Elsner facts being out there. Helps' strongest asset is correctly gauging, as Trump did, that a lot of voters won't do much research, won't spend time factchecking the accuracy of what you say and will be easily swayed by shallow, meaningless bumpersticker rhetoric. That and having a better organized campaign. It had nothing to do with having better ideas or a better plan (she had neither) nor with running a positive campign (she didn't).